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The Department for International Trade (DIT) invites UK companies and organisations specialised in 'smart' technologies to attend Smart China Expo 2021. This is one of the most influential industrial events in the country, and will take place in Chongqing, the economic powerhouse of Southwest China.

DIT will design and launch a UK country Pavilion and host a 'UK Now' Roadshow, featuring and showcasing UK's advanced technologies in digital transformation and green transition.

The UK Now Roadshow will invite around 20 UK innovative firms to join online and offline, sharing the UK's digital transformation and low carbon solutions with China, and explore areas of close partnership.

Aug 24, 2021

4:00 PM - 5:45 PM (GMT+8)

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Chongqing international expo center
Chongqing, Chongqing city, China
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  • 4:00 PM - 5:45 PMUK Now
    16:00-16:15 Fireside Chat – International Collaboration in the Era of Digital Transformation: Opportunities and Outlook

    John Edwards, HM Trade Commissioner for China
    Senior Official from Chongqing Economic and Information Commission

    16:15-16:40 Elevator Pitch- the Road to Digital Transformation
    ChAI I Cimteq I Graphcore I ICTS I Micro Focus I Thoughtworks

    16:40-17:00 Elevator Pitch- Embracing Consumer Technologies
    Appt I Arup I Emotech I MadeUK I Twig

    17:00-17:05 UK Pavilion Digital Tour – by Pavilion Designer Imagemakers

    17:05-17:30 Elevator Pitch - A Connected World and Green Innovations
    CSConnected I Fotech I Navtech I Planet Earth I Q-Energy I SPTS I Swansea University

    17:30-17:45 Q&A

UK Now Roadshow Companies

The Road to Digital Transformation

Commodities AI Ltd. (ChAI) 

ChAI empowers manufacturing businesses by giving them a level of foresight previously inaccessible to the majority. ChAI is pushing the boundaries of Artificial Intelligence for prediction, combining alternative data sets (such as satellite imagery and maritime data) with econometric data to predict the future price of base metals.


ChAI can deploy the latest AI techniques to help mitigate the risk of price volatility in industrial metals trading, purchasing and sales largely thanks to its excellent ties with renowned research institutions such as University College London and Imperial College London. This, combined with ChAI staff's extensive experience in financial services, FMCG and manufacturing, means that ChAI is making a material difference to profitability in the sector.


Cimteq Ltd

Cimteq is the market-leading software provider for the global wire and cable manufacturing industry. Powered by state-of-the-art technology, Cimteq's innovative software, and support services, enable manufacturers across the globe to be more profitable through improved productivity and streamlining of business and manufacturing processes.

Cimteq's design and costing software, CableBuilder Enterprise, is now used in hundreds of factories worldwide to simplify the complex management of cable-design data, from the initial design concept through to delivering the full bill-of-materials directly to the ERP system. Strengthening the CableBuilder offering, Cimteq recently launched CableBuilder Go. Developed specifically for single-factory and smaller wire and cable manufacturers, this innovative piece of software drives improvements such as faster design and quotations, and more accurate costing.




Graphcore is the inventor of the Intelligence Processing Unit (IPU), the world's most sophisticated microprocessor, specifically designed for the needs of current and next-generation artificial intelligence workloads. Graphcore's IPU-POD datacenter systems, for scale up and scale out AI compute, offer the ability to run large models across multiple IPUs, or to share the compute resource between different users and workloads. Since its founding in 2016, Graphcore has raised more than $730 million in funding. Investors include Sequoia Capital, Microsoft, Dell, Samsung, BMW iVentures, Robert Bosch Venture Capital, as well as leading AI innovators including Demis Hassabis (Deepmind), Pieter Abbeel (UC Berkeley), and Zoubin Ghahramani (Google Brain).



ICTS Europe Systems is the largest provider of security services in Europe. We are a software house of the ICTS Europe Group and design technological products to airports and airlines. ICTS TravelDoc has been successfully integrated on the dominated DCS TravelSky in China. It provides automated document check service to carriers and avoid millions of immigration penalties every year. ICTS new health verification product - Ready to Go gives passengers clear, concise, and up to date information about their destination and collects all the required documentation enabling the travelers to prepare for their journey from home. By converting all this information into a QR code for ground staff to scan and TravelDoc immigration and health rules engine, Ready to Go enables a quicker, more efficient passenger handling process at the airport, offering full compliance with regulations and saving costs at the same time.

Micro Focus  

Micro Focus helps organizations run and transform their business through four core areas of digital transformation: Enterprise DevOps, Hybrid IT Management, Predictive Analytics and Security, Risk & Governance. Driven by customer-centric innovation, our software provides the critical tools they need to build, operate, secure, and analyze the enterprise. By design, these tools bridge the gap between existing and emerging technologies—enabling faster innovation, with less risk, in the race to digital transformation.


Thoughtworks is a global software technology consultancy that integrates strategy, design and software engineering to drive business changes. Our customers are all over the world, in the fields of automobile, finance, insurance, healthcare, tourism, transportation, retail, e-commerce, energy, and public utilities.

We have 4 offices in 17 countries/regions, with more than 9,000 employees. Since entering China in 2004, we have opened 7 offices in Beijing, Hong Kong, Shanghai, Chengdu, Shanghai, Wuhan and Shenzhen, totaling over 2,000 employees. Over the past 27 years, we have leveraged our technical advantages to help customers solve many complex business problems, and worked together to deliver extraordinary impact!

Embracing Consumer Technologies


AWARD WINNING INTERNATIONAL DIGITAL AGENCY, the team at appt are experts in creating bespoke digital solutions We love using technology to connect people, make things more efficient and bring creative ideas to life. We do this by combining your ideas with our digital know-how to create engaging apps, websites and social media campaigns. We have a breadth of experience crafting everything from bespoke software which streamlines business processes to compelling digital strategies which help you to engage effectively with your target market online. Is your market in Asia? Our office in China is uniquely positioned to help you connect digitally with the rapidly growing Asian market. We can help with: Bespoke Apple, Android and WeChat App Development; Bespoke Web and Software Development; English and Chinese Branding and Translation; Digital Marketing and E-commerce in the UK and China; Flytt – Our Affordable Off-the-Shelf Appt Platform.

The Arup International Consultants (Shanghai) Co., Ltd

Arup is the creative force at the heart of many of the world's most prominent projects in the built environment and across industry. We offer a broad range of professional services that combine to make a real difference to our clients and the communities in which we work.We are truly global. Working in more than 140 countries, the firm's designers, engineers, architects, planners, consultants and technical specialists work with our clients on innovative projects of the highest quality and impact.Founded in 1946 with an enduring set of values, our unique trust ownership fosters a distinctive culture and an intellectual independence that encourages collaborative working. This is reflected in everything we do, allowing us to develop meaningful ideas, help shape agendas and deliver results that frequently surpass the expectations of our clients.The people at Arup are driven to find a better way and to deliver better solutions for our clients. We shape a better world.

Emotech Ltd

Emotech world's first multi-modal AI English Teaching Assistant solution is developed by recognising real-time mouth shape and pronunciation to provide consistent and reliable assessment results and detect pronunciation problems more accurately. It overcomes the low recognition rate under complicated environments and highly improves the accuracy and stability of the evaluation results. Emotech's Lipsync AI technology transforms text or audio to animation automatically by simulating human-like mouth shape. It helps to address the problems of the inconsistency of teacher qualifications and the lack of English teaching content. It is a pioneering AI oral teaching and assessment tool based on leading multi-modal technologies and in-depth learning algorithms. By integrating machine learning with multiple inputs including video and audio, this assistant represents the future of teaching and learning. 


MADEUK LTD focuses on introducing and promoting British made consumer products, food and drinks in China.Founded by Sino-British trade experts and e-commerce veterans, MADEUK has developed cross-platform e-commerce solution for UK brands in China market, which provides iOS/ Android APPs as well as MiniApp in WeChat eco-system. The live stream broadcasting function helps UK brands better engage with Chinese consumers and convert online sales.The company indirectly holds a series of commercial licenses required by Chinese regulators to conduct e-commerce business, it also created the brand of "英产 (MADE IN UK)" and secured related IPs in China.

Twig Education

Founded in 2009 in UK. Twig Education is a multi-award-winning STEM education technology company, specializing in short films and media-rich instructional materials and curriculum solutions for K-10 learning.

As global leader in STEM education, our approach is to work with top educators and academics to create modern, innovative, engaging and interactive content, in order to make complex science concepts accessible and understandable for all.Our core curriculum Twig Science is the phenomenon-based science curriculum for Grades Pre-K-6 developed based on NGSS, our unique instructional design challenges students to experience dozens of different STEM roles as they become creative problem solvers.

Imagemakers Design&,Ltd 

Imagemakers Design & Consultancy was established in 1989. Long-term registered member company of the China-Britain Business Council (CBBC). Leading companies in the design and construction of various theme exhibition halls such as the British Museum/Science Museum/Memorial, and enjoy a high reputation in the European cultural and creative field. They have served including the British Museum, the British National Maritime Museum, the British National Tank Museum, and the Austrian F1 Motorsports Museum, Gloucester Cathedral (Harry Potter film shooting location), Falkland Islands War Memorial, British National Museum of Natural History, Titanic Museum, Shakespeare School Museum, John Lennon Memorial and many other famous customers. In China, more than 50 high-quality projects including national, provincial and municipal levels have been successfully delivered.

A Connected World and Green Innovations

A Connected World and Green Innovations 


CSconnected is home to the world's first global Compound Semiconductor (CS) community putting Wales and the UK at the forefront of new and emerging technologies. As the CS community organisation, CSconnected represents businesses, research, development and innovation institutes and other entities involved in compound semiconductor related activities, as well as organisations along the supply chains whose products and services incorporate or are enabled by compound semiconductors. In 2020 a CSconnected project received UK government funding provided through UK Research and Innovation's flagship Strength in Places Fund (SIP). The CSconnected SIP programme will build on regional strengths and focus on integrating research excellence with the unique regional supply chains in advanced Semiconductor Manufacturing.

Fotech Solutions 

Fotech, a bp Launchpad company, is a trusted partner to its customers in over 25 countries in the smart cities, infrastructure, security and pipeline sectors. Fotech combines photonics and technical expertise to deliver world-class, fibre-enabled solutions and deep insights that empower customers to make data-driven decisions. Founded in 2008, Fotech is focused on innovation and excellence as it seeks every day to push boundaries.

Navtech Radar Company

We are the world's leading manufacturer of innovative, award-winning design and commercial radar solutions.Our breakthrough technologies are used by our customers in a wide range of industries, including airport security monitoring, industrial automation and traffic safety. We bring the latest 360-degree omnidirectional radar technology to commercial applications to provide our customers with cost-effective solutions.We are known for our substantial investments in innovation, research and development, and have earned an unrivalled reputation for high performance, extremely reliable products.Our systems are often used in mission-critical applications where security is critical, and we have a large number of real-world cases around the world in the direction of foreign body intrusion detection at airports.

Planet Earth

Planet Earth Ltd was incorporated in 1999 with a vision to contrib¬ute to the health and wellbeing of planet and society, promoting harmonious social interaction through excellent design of inclu¬sive, sustainable and ecological environments.Planet earth is committed to providing the best design and consulting services. Art, humanity, and ecology are at the heart of our creative and research-based design studio; specializing in sustainable, resilient, and cultural landscape architecture and urbanism which ranges across green infrastructure, parks, public plazas, playgrounds, streets, commercial developments, etc. With the application of site-specific research, environmental psychology, ecology, emerging technologies, and a deep understanding of natural systems and construction Planet Earth creatively tailors each proposal specifically for every unique project undertaken.

Qbots Energy Ltd 

Q Energy ( is a smart energy services provider based in Manchester UK, founded in 2018 with a vision of utilising AI and Internet of Things (IoT) technologies to achieve Net Zero carbon in the UK and across the world.

We offer an innovative approach by operating localised energy clubs (, combining groups of SME customers and then optimally matching them with local generators. We provide smart building and smart grid services to them via our award winning QEnergy™ smart energy platform. Customers get access to the QEnergy™ Dashboard & Mobile App to monitor their carbon emissions, track their bills, receive tips to increase savings and carry out energy management. The platform also enables granular data collection and automated control of EV chargers, battery storage, heating, ventilation systems & air-conditioning systems.

SPTS Technologies Ltd

SPTS Technologies, a KLA company, designs, manufactures, sells, and supports etch, PVD, PECVD and MVD equipment, providing advanced wafer processing solutions for the semiconductor and microelectronics industry.

End-market applications include power devices, RF-ICs, photonics, micro-electromechanical systems (MEMS) and advanced 2.5D/3D packaging solutions. Our key processes include high rate plasma etching of silicon, oxides, SiN, GaAs, GaN and SiC, plasma dicing, vapor release etching using HF or XeF2, PVD of metals or AlN/AlScN layers with excellent thickness and stress control, and low temperature (<100°C) PECVD of SiOx, SiN and SiON with tuneable stress and refractive index, excellent electrical properties and long term stability.

Swansea University 

Swansea University is a world class research led institution with particular focus on semiconductors and healthcare research.Its Centre for Nanohealth (CNH) and Centre for Integrative Semiconductor Materials (CISM) lead the way in industry collaborations.The Centre for Integrative Semiconductor Materials (CISM) is a new semiconductor research and innovation facility, to bring together semiconductor and advanced materials platforms with our Compound Semiconductor Cluster partners.